Instead of a standard facelift’s cut-and-pull technique, the surgeon releases four key ligament groups around the cheeks and jaw, and moves everything upward rather than backward. This vertical reorientation automatically eliminates jowls and allows the cheek pads and muscles to sit higher on the face, giving a naturally youthful—as opposed to wildly altered—appearance (fat pads have an alarming habit of slipping down the face with age).

An added bonus of targeting the mid-face in this fashion is that nasolabial folds (the lines that run from nose to outer chin) are ironed out in the process, too. Put simply: The lifting effect is voluminous and vertical rather than tight and horizontal.

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