Social media smarts could make you less susceptible toย skin cancerย asย new researchย shows that media literacy skills can help change peopleโ€™s attitudes about what is believed to be the โ€˜tanned ideal.’

Conducted by theย University of South Australia, the research tested the ability of social media to influence peopleโ€™s perceptions of tanning, finding that the greater an individualโ€™s ability to critically access and evaluate social media posts, the less likely they were to idealize a golden tan.

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