The provider of mobile aesthetic solutions also expands its advisory board by adding two aesthetic industry experts.
XOD Aesthetics on Demand, a provider of mobile aesthetic solutions, announced Bertha Baum, MD, a dermatologist and cosmetic surgeon, as its first clinical excellence leader. In addition, the firm welcomed Terri Ross and Brandon James Thompson to its advisory board.
“These top aesthetic industry leaders bring unparalleled expertise both clinically and in sales, business strategy, and practice management, reinforcing XOD’s mission to revolutionize the aesthetics industry through accessibility, portability, and innovation,” says Lee Haimoff, CEO and founder of XOD in a release.
Baum, a board-certified dermatologist and cosmetic surgeon based in Florida, is recognized for her expertise in skincare, cosmetic dermatology, and laser technologies. She has contributed to numerous scientific publications and remains involved in dermatological organizations.
“I’m looking forward to being a part of XOD’s clinical excellence leaders and bringing my expertise in developing the next generation of energy-based devices. We’re also thrilled to be the first dermatology office in Florida to offer Breeze & WonderTouch devices in our clinic,” she says in a release.
Advisory Board Additions
Terri Ross is a thought leader in practice management and high-performance sales coaching, with over 15 years in the medical aesthetics sector. As the founder and CEO of Terri Ross Consulting, she has helped scale aesthetic practices through strategic development and training. Having led national sales teams for Fortune 500 companies and co-founded the 4S Summit, Ross is passionate about driving industry growth.
“XOD is setting a new standard in aesthetics by providing practitioners with transparent, accessible, and high-performance solutions to scale their businesses beyond the traditional brick and mortar,” says Ross in a release. “I’m thrilled to be part of a company that prioritizes both innovation and customer success. Together, we will help aesthetic professionals thrive in an ever-evolving landscape.”
Brandon James Thompson, a 25-year veteran in sales and management, has built a career spanning orthopedics, dental, dermatology, and aesthetics. He has held roles at industry giants like Syneron and Cutera before launching Careers in Aesthetics, a recruiting firm dedicated to the industry. He has experience in building sales teams, raising capital, and launching startups.
“I am honored to join XOD’s advisory board and support a company that is truly disrupting the aesthetic industry,” says Thompson in a release. “Their focus on business scalability aligns perfectly with the needs of today’s providers. I look forward to contributing my experience to help XOD expand its impact.”
Photo caption: Bertha Baum
Photo credit: XOD Aesthetics on Demand
