Beverly Hills, Calif.-based APX Platform, a business intelligence growth and training platform for the aesthetic industry, will launch its “How to Start Your Own Aesthetic Practice 6-Month Incubator Program” on June 6. This program covers everything involved from concept to launch to open a successful and profitable medical spa or plastic surgery practice.
The hybrid online and live weekly coaching program curriculum was developed based on the APX Platform team’s more than 50-plus years of combined practice management consulting experience, along with their proven methodologies from launching more than 80 new medical aesthetic practices across the country.
The “How to Start Your Own Aesthetic Practice 6-Month Incubator Program” curriculum covers these five stages of new development:
Stage 1: Vision, Mission, Feasibility, Start Up Costs and Proforma
This includes: competitive analysis, target demographics, researching and building startup costs, determining revenue per hour, labor costs, rent, marketing, administrative costs, and creating a forecast and a budget.
Stage 2: Business Plan and Loan Procurement
This includes developing a business plan and the loan application and process.
Stage 3: Site Selection
This includes hiring a commercial broker, negotiating the lease, and reviewing the lease and the letter of intent.
Stage 4: Design Build
This includes the role of the architect and criteria for selection, the build-out timeline, selecting a general contractor, the bid process, and construction oversight.
Stage 5: Implementation to Launch
This includes marketing, pre-launch planning and execution, systems (PMS, EMR, accounting software), communication, equipment, supplies, human resources, recruiting, onboarding, external systems, clinical and operations, legal, the regulatory use tax, vendor training, staff orientation, and planning the launch event.
“Based on the demand we have seen and the need for expert help when starting a medical aesthetics practice, we are excited to bring this one-of-a-kind opportunity not available anywhere else in the aesthetic industry to the market to provide aesthetic entrepreneurs with step-by-step business guidance at the fraction of the cost of hiring a private consultant,” says APX Founder and Co-CEO Terri Ross.
“What makes this program so unique and truly groundbreaking is that instead of us doing the work for our clients, we’ve developed a hybrid model where you are working alongside a senior consultant every step of the way and using all of the tools and resources developed within the APX Business Intelligence Platform to set yourself up for success with a solid foundation from the start,” Ross adds.