rater8, a healthtech company specializing in reputation management, has launched raVE to help medical practices maintain visibility and credibility in AI-driven patient search results.


rater8, a U.S.-based healthtech company specializing in reputation management, has launched the rater8 Visibility Engine (raVE), a new platform designed to help medical practices maintain online visibility and credibility as generative AI tools increasingly influence how patients search for care.

AI Shifting How Patients Find Providers

rater8, which currently serves 25,000 providers at medical practices and hospitals across a range of specialties, reports that 52% of patients now trust AI-generated results as much as or more than traditional search results. This change affects how patients evaluate providers, with generative AI tools delivering direct answers rather than traditional lists of links.

โ€œIn the past, patients would browse search results. Now, AI is giving them a direct answer to queries like โ€˜who is the best orthopedic surgeon near me?โ€™โ€ said Evan Steele, founder and CEO of rater8. โ€œIf a practiceโ€™s online reviews are not structured for AI to understand, they are effectively invisible. raVE was built to solve this.โ€

Platform Built for Generative Engine Optimization

The raVE platform is designed specifically for the demands of generative engine optimization, supporting structured visibility across AI tools, SEO, and patient-facing directories. It integrates with rater8โ€™s existing reputation management solution and introduces new capabilities aimed at AI readiness.

Key features include structured, verified reviews designed for AI search and schema markup, embeddable testimonial widgets to enhance website SEO and AI discoverability, listings management across over 40 directories, AI-assisted HIPAA-compliant review responses, and tools to manage employer reputation on job platforms like Glassdoor and Indeed.

The raVE platform is available immediately to healthcare organizations nationwide.

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