The EMShape Neo Prime uses magnetic muscle training and radio frequency to provide non-surgical body contouring in a compact unit.


MShape Beauty is expanding its portfolio in the US with the EMShape Neo Prime, a desktop high-intensity electromagnetic body contouring system. The device addresses demand for non-surgical procedures that simultaneously build muscle, reduce fat, and tighten skin, according to a company press release.

The system is powered by high-intensity concentrated magnetic muscle training and radio frequency technology. This combination allows providers to target multiple tissues, including muscle, subcutaneous fat, and the dermis. The desktop design is intended for mobile spas and facilities with smaller spaces, the release states.

“EMShape Neo Prime delivers precise, highly efficient muscle building, fat reduction, and skin tightening,” says Alvin Wang, lead clinical trainer at MShape Beauty, in a release. “In our company’s clinical studies on weight loss patients, I’ve seen consistent muscle mass increase, skin firming, contouring, and reduction of stubborn fat pockets, all with minimal downtime—ideal for patients seeking non-invasive holistic body rejuvenation.”

The device features two energy delivery modes: Automated Preset Protocol and Clinical Custom Setup. In the automated mode, users select from five protocols to target specific goals such as fat removal, athletic performance, or body strengthening. According to MShape Beauty, the system is the only desktop electromagnetic machine to deliver bidirectional pulses, which increases treatment efficiency and patient comfort.

In addition to body contouring, the EMShape Neo Prime includes a patented pelvic therapy cushion. This component uses high-intensity concentrated magnetic muscle training and radio frequency to strengthen the pelvic floor to treat incontinence and sexual dysfunction, the release states.

The manufacturer, Rejuva Fresh Global, reports that the EMShape series delivers between 15,000 and 100,000 deep muscle contractions during a 30-minute session. MShape Beauty is the exclusive distributor of the system in the US.

Photo caption: EMShape Neo Prime compact body sculpting system features high-intensity concentrated magnetic muscle training and radio frequency technology for muscle building, fat reduction, and skin tightening.

Photo credit: MShape Beauty