Post-surgical bras are not products often thought about by the general public. Their very specific market is targeted at a very specific audience: women who have undergone a mammoplasty removal procedure, either a lumpectomy (partial removal of breast tissue), a unilateral mastectomy (when one breast is surgically removed), or a double mastectomy (when both breasts are removed).
How do post-surgical bras connect fashion and medical treatment? How do social norms of gender apply to their design?