The expansion brings the injectable for skin smoothness and hydration to 57 markets globally.
Allergan Aesthetics, an AbbVie company, announced it is rolling out Skinvive by Juvederm in 35 additional markets this year, bringing the product’s global presence to 57 markets.
Skinvive is an injectable solution designed to deliver long-lasting hydration and smoothness to the facial area in a single treatment. The expansion comes as the global skin quality market is valued at $5.2B, with a notable shift in patient demand toward health, wellness, and natural-looking results rather than significant facial alterations, according to a release from the company.
“This extensive rollout marks an exciting new era for Allergan Aesthetics, placing a greater emphasis on skin quality,” says Mark Wilson, senior vice president, international Allergan Aesthetics, in a release. “As we observe a shift in consumer behavior towards skin health-focused solutions, we’re committed to evolving our injectable portfolio. Through introducing innovative injection techniques, new treatment approaches with AA Signature, and strategic product launches worldwide, our mission is to help empower practitioners deliver the best possible results for their patients.”
Multimodal Approach to Skin Quality
The company will be attending the Aesthetic & Anti-Aging Medicine World Congress (AMWC) in Dubai, scheduled for Oct 1-3, 2025, where its agenda includes spotlighting its multimodal approach to skin quality, following the launch of AA Signature, a holistic approach that uses products from its injectable portfolio, including Skinvive, to address varied patient needs related to skin quality.
The AA Signature program, which has been launched in 25 countries, will be featured during a symposium on designing patients’ looks with the new signature approach and integrating aesthetic modalities for holistic skin improvement.
Dr Rami Abadi, Dr Sylwia Godlewska, Dr Maurizio Cavallini, and Dr Mansi Mukherjee will lead a panel on “going beneath the surface of skin quality.”
Global Consumer Skin Quality Insights
Research by Allergan Aesthetics also aims to examine the complex emotional connection between women’s facial skin quality and their emotional well-being, based on insights from women around the world.
Key findings include:
- Healthy-looking skin is more desired than ever, and glowing skin is associated with a sense of vitality, health, youthfulness, and naturalness.
- Deep skin hydration is important globally, across all age groups.
- 94% of people want to improve their facial skin quality.
- Skin quality attributes play a key role in human attractiveness and affect perceived age, health, and youthfulness.
- Across markets, consumers are gravitating towards aesthetic treatments that help them achieve more natural-looking results.
- Women want consistency and results, not ‘miracles’ and are open to aesthetics treatments beyond topicals to enhance their facial skin.
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