BBLs have become one of the biggest surgery trends in recent years – between 2015 to 2019 BBLs increased by 90%. The procedure involves fat being transferred from one part of the body to the butt. The fat is processed, prepped, then re-injected into the bottom, approximately three–five incisions are required, which are then closed by sutures – meaning it’s not for the faint-hearted. And they’re costly, in the UK, a BBL can cost anything between £2,000 and £7,000.

It’s official: the hourglass-enhancing surgery has firmly taken the reins from the noughties boob job boom. In the past “your butt looks fat” was an insult. Now? It’s high praise. But how did this happen? And why are women so desperate to get an unattainable figure that they’re even willing to risk death?

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