The popularity of Botulinum Toxin Type A, otherwise known as Botox, has exploded over the last two decades. According to the 2019 Plastic Surgery Statistics Report by the American Society of Plastic Surgeons, Botox treatments jumped 878% from the year 2000 to 2019. But, just because more people are getting the procedure done doesn’t mean there aren’t still misconceptions. And that’s why the aesthetics brand Alchemy 43 is celebrating National Face Your Fears Day with free Botox at all its Los Angeles and New York City locations.

From October 20 through October 23, the company is offering one area of the face, up to 20 units, for free to all first-timers who have been too nervous to pull the trigger before. To help newbies understand what they’re in for, Alchemy 43 founder and CEO Nicci Levy answered five burning Botox questions so first-time patients can come prepared.  

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