When facial fillers first came into use in the 1980s, they offered a rather crude way to rejuvenate oneโs appearance. Made of bovine collagen, early injections didnโt do much but add volume to the face. But over the last decade or so, the advent of new, more-precise technology has given doctors the tools to not merely plump the face, but reshape it altogether: straighten out a brow, strengthen a jawline, boost a receding chin.
And while cosmetic fillers might still be most strongly associated with lip plumpingโthanks to their unofficial ambassador, Kylie Jennerโthey are increasingly finding an audience in men looking for a more โmasculineโ face.