Obalon Therapeutics Inc announces that it has entered into a commercial lease for its first company-owned weight loss center.
As part of a strategy to increase patient access and utilization of its gastric balloon weight loss system, Obalon intends to own and operate a network of retail centers throughout the United States that focus solely on patients wishing to lose weight using the Obalon Balloon System.
The first Obalon retail center will be located in San Diego, and the company is targeting this fall for its grand opening, according to a news release from the company.
“We are transitioning the business with the intent to create a network of Obalon retail centers in the United States, where patients can access our novel weight loss treatment in an environment dedicated to a standardized experience and achieve the most successful outcomes,” says Bob MacDonald, Obalon’s chief retail officer, in the release.
“We have shown in the past that patient interest in the Obalon Balloon System has been high with moderate direct-to-consumer marketing, and we believe Obalon-owned centers may provide a more efficient means to convert patient interest into Obalon customers. We are targeting the opening of our first center in San Diego this fall.”
[Source(s): Obalon Therapeutics Inc, GlobeNewswire]