Rise Of The Golden Jawline – How Jawline Filler Became The Must-Have Aesthetic Treatment
It looks taut and elegant from every angle... but is the price of a 'perfect' jaw really worth it, Elle asks.
Category: Industry Trends
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A Surgeon’s Take on the Treatments Everyone Will Be Talking About in 2026
Facial plastic surgeon Anil Shah shares his insider forecast—from pre-emptive facelifts to wellness-based beauty routines—set to shape the year ahead.
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BTL Moves to Block Distribution of Competing Facial Device in Europe
BTL Group has filed a patent infringement lawsuit in the Unified Patent Court against Lexter Microelectronic Engineering Systems, the maker of WonderFace.
What $1.3 Billion in GLP-1 Sales Means for Plastic Surgery Practices
GLP-1 medications are driving revenue growth and altering patient dynamics across aesthetic practices, creating new opportunities and challenges for plastic surgeons in private practice.
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Most Popular Pre-Wedding Cosmetic Procedures of 2025
Plastic surgeons and dermatologists across the US reveal the most popular aesthetic treatments for brides, grooms, and wedding parties.
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How Facelift Incisions Are Strategically Placed to Minimize Visible Scars
A double board-certified facial plastic surgeon explains how modern facelift techniques reduce the risk of noticeable scarring.
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Britain’s Most Popular Cosmetic Surgeries of 2024
Facial rejuvenation and body contouring drove a rise in procedures, while male surgeries dipped slightly.
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Top Plastic Surgery Procedures Men Are Turning To
A board-certified Dallas plastic surgeon highlights the growing demand for male-focused procedures.
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RealSelf Unveils Spring 2025 ‘Real Talk’ Aesthetic Trends Report
RealSelf’s Real Talk report outlines Spring 2025 aesthetic trends, including facelifts, body contouring, and regenerative treatments, based on physician insights and site data.
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Women Using Dating Apps More Likely to Seek Cosmetic Procedures, Study Finds
A new study reveals that dating apps may be fueling a surge in cosmetic procedures, with 20% of female users undergoing enhancements.
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The Beauty Standard Is Intensifying. At What Cost?
Evolving beauty standards are driving demand for cosmetic procedures, with young women navigating the financial and social pressures of aesthetic interventions.
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2024’s Biggest Facial Plastic Surgery Trends
From “Ozempic face” fixes to the rise of male makeovers, here’s what dominated facial plastic surgery in 2024.
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Top 5 Aesthetic Trends to Watch in 2025
As 2025 begins, key trends in aesthetic medicine focus on advancements such as preservation rhinoplasty, personalized body contouring, facial optimization for the digital age, enhanced recovery techniques, and preventative treatments designed to deliver natural results and improve patient outcomes.
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Managing Skin Laxity During GLP-1 Weight Loss
Sarmela Sunder, MD, a Beverly Hills facial plastic surgeon, explains how GLP-1 medications like Ozempic cause skin laxity and collagen loss. She highlights Sofwave as a solution and offers tips for maintaining skin firmness during weight loss.
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Rising Demand for Menopause Makeovers: Reversing Facial Aging
With millions of women experiencing menopause, the decline in estrogen affects skin and bone health, leading many to seek surgical and non-surgical facial rejuvenation treatments to address the aging effects of this life stage.
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Ozempic’s Effect on Body Composition
Deepak Dugar, MD, a facial plastic surgeon specializing in closed scarless nose rhinoplasty, discusses how GLP-1 medications like Ozempic impact body composition. He highlights concerns about rapid weight loss causing sagging and volume loss in the buttocks, breasts, and face, posing challenges for both patients and physicians.
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Aesthetic Plastic Surgery Sees 10.2% Growth in Four Years
The Aesthetic Society’s 2023 report reveals a 2.9% increase in surgical procedures from 2022 to 2023 and a 10.2% growth since 2019, highlights the launch of AlliedPro for nonsurgical professionals, and lists top procedures, with liposuction and breast augmentation leading among women and men.
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Americans Favor Cosmetic Procedures in 2023 Despite Economic Hurdles
The 2023 ASPS Procedural Statistics report shows a 5% increase in plastic surgeries and a 7% rise in minimally invasive procedures, with cosmetic surgeries like liposuction and minimally invasive treatments like Botox gaining popularity, reflecting robust demand and technological advancements in aesthetic procedures.
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