Summary: RealSelf’s Spring 2025 Real Talk report highlights emerging trends in the aesthetics industry, based on insights from top physicians and over 55 million site visits. The report covers key shifts in consumer preferences, including a rise in surgical facial procedures, innovative breast augmentation techniques, and a growing demand for body contouring and regenerative treatments.

Key Takeaways:

  • Facelifts, particularly deep plane techniques, are surging in popularity as patients seek natural-looking rejuvenation with minimal downtime.
  • The demand for body contouring procedures is rising, driven by an increase in GLP-1-induced weight loss and the need for skin-tightening solutions.

RealSelf, the online resource for people exploring cosmetic treatments and providers, released its quarterly Real Talk report offering a comprehensive look at the key trends shaping the aesthetics landscape for Spring 2025. The report features industry insights from top physicians across the United States, including Dr Urmen Desai, Dr Suzette Miranda, Dr Goretti Ho Taghva, and Dr Jill Hessler.

Based on insights from over 55 million site visits, the Real Talk report presents predictions in the aesthetic industry designed to inform consumers’ decisions. Top trends and key takeaways include:

  • Surgical Facial Optimization: Facelifts will be the most popular this spring. People are seeking more surgical interventions for the face and seeking a more natural look. Modern techniques such as the preservation of deep plane facelift allows for a natural rejuvenation that reduces the signs of aging while preserving the patient’s identity, with less downtime and recovery than traditional facelift techniques.
  • The Internal Bra: Patients will increasingly choose to opt into this type of breast scaffolding during breast augmentation or reconstruction procedures due to its ability to provide enhanced support and improve the long-term stability of implants. The internal bra, typically made of surgical mesh or similar materials, helps to prevent implants from dropping or shifting over time, offering a more secure, perkier, natural shaped breast.
  • Body Contouring: As we near the summer months, we will see a rise in demand for body contouring procedures like body lifts, brachioplasties (arm lifts), and thigh lifts. This likely rise in demand can be linked to an increase in GLP-1 type medications as rapid weight loss often leaves the skin lacking elasticity, creating the need for treatments that restore shape and firmness.
  • Refreshed and Defined Eyelids: Upper and lower blepharoplasty across all groups, including more male patients will become increasingly popular. Many will seek a refreshing, well-rested appearance without altering the natural eye shape. Upper blepharoplasty will especially be popular among women who are mindful of evolving makeup trends that emphasize a defined eyelid contour.
  • Regenerative Treatments: There will be a renewed interest in classic treatments, as regenerative treatments are the future of aesthetics. More patients will prioritize medical facials, microneedling, BBL Moxi, Therage FLX, Ultherapy Prime to enhance skin texture and elasticity, reflecting a more holistic and long-term approach to facial rejuvenation. With beloved treatments like the Vampire Facial, that combines dermal fillers with PRP, and new techniques like AutoCorre, patients can expect a completely natural facial rejuvenation.

“In a world where the notion of beauty is always changing, understanding and anticipating trends to help inform aesthetic decisions for the average consumer is key,” said Minou Clark, CEO of RealSelf. “As a legacy brand, it’s important we stay one step ahead and are at the forefront of driving change in the industry as we work to further destigmatize cosmetic procedures.”

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