Most of us are accidental ageists โ€” by using the world โ€œoldโ€ to mean gross, boring or uncool, or complimenting others by saying they look great for their age, weโ€™re constantly reaffirming the notion that youth is good and age is bad.

And itโ€™s no wonder we feel this way โ€” that message is constantly drilled into our brains by skin care companies.