Allergan is targeting a new growth market with its fat-fighting CoolSculpting treatment: Hispanic women.
The Dublin drugmaker surveyed 255 members of Latina influencer network #WeAllGrow to find that 63% were considering cosmetic surgery as they aged. Ninety-four percent said they had trouble losing weight on certain areas of their bodies, and 52% said they’d combine diet and exercise with a body contouring procedure to get it done.
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