Language matters, and when we consider the words most often used to describe aging, it quickly becomes apparent that getting older is considered something to try to avoid at all costs. We’re told to prevent and erase wrinkles; that someone looks good for her age; and, of course, there’s the ubiquitous phrase “anti-aging,” used by everyone from cosmetics companies to the media.
But for Great Britain, the derogatory term could soon be phased out of the lexicon entirely, if the demands of a new report come into effect.