By Wayne Parry
The latest casino promotion in Atlantic City gives new meaning to "going bust."
The Trump Taj Mahal Casino Resort plans to give $25,000 worth of plastic surgery to a winner from a player’s card contest. The lucky one can mix and match surgeries including breast enhancements, tummy tucks, liposuction and face lifts until the total hits $25,000.
"We wanted to change the face of a typical casino promotion, and with this one we are literally doing it," says Kathleen McSweeney, senior vice president of marketing for Trump Entertainment Resorts.
"Many people have something they want to change; a nip and tuck here, a lift there, but the cost of these procedures can be quite costly," McSweeney says. "This promotion will allow the winner the opportunity to get the procedures of their choice."
Indeed it is. According to the Web site infoplasticsurgery.com, which the casinos cite in their promotion, an arm lift can cost $5,000 to $6,500; Botox treatments range from $200 to $400 per area; breast augmentation surgery costs from $5,000 to $8,000; chin or cheek implants cost $3,000 to $4,500; and liposuction can range from $2,500 to $10,000.
A facelift costs $7,000 to $9,000; nose surgery $5,000 to $6,000; and eyelid tucks $4,000 to $5,500 (upper and lower included).
[Source: Associated Press]