Don’t miss out: Rosemont Media’s first 2012 internet marketing webinar "Google Analytics and the Aesthetic Practice" is slated for Wednesday Jan. 18, 2012 at 1 p.m. PST.

The webinar will be hosted by Rosemont Media CEO Keith Humes. "When we asked our customers, a number of them wanted to know more about what was going on with their site. Google Analytics was a popular request,” he said in a press release. “What better way to start the new year than looking at what is and is not working for you; assessing current performance and making calculated, strategic decisions. If we can do that, 2012 should be a pretty good year."

Humes said that starting 2012 with website tracking seems appropriate as this is when practices formulate their marketing goals for the year.

"Understanding the origin of website traffic and overall visits is important to determine what is driving leads into the practice, and how to further capitalize on those leads,” he said. “So much information is readily available in a free tool like Google Analytics: the deeper a practice digs into the results, the more opportunities that will surface."

For more information, visit the Rosemont Media Facebook page

Source: Marketwire