In case you were wondering, Washington, DC, has the most plastic surgeons per capita in the U.S. That’s according to a recent analysis by news source KSL Broadcasting in Salt Lake City, Utah. Using data from the U.S. Census Bureau and American Board of Medical Specialties, KSL reports that Maryland is second, followed by Florida, New York, California, Utah, New Jersey, Massachusetts, Connecticut and Virginia, which rounds out the top ten states with the most plastic surgeons per capita.
The least plastic surgeon-dense states, according to the same analysis, are—in last place—Vermont, followed by Wyoming, Arkansas, Iowa, Oklahoma, New Mexico, Indiana, Alaska, Montana and Alabama.
Plastic surgeons in the least crowded markets might be jumping for joy, but what about those in the most competitive states? We asked expert marketers and surgeons for their best tips about how to stand out in a crowded market.