The Groupon Trap: Competing on Discount Pricing Doesn’t Work for Aesthetic Practices
Wendy Lewis, in her "Social Studies" column, cautions aesthetic practitioners against competing on Groupon, in the February 2016 issue of PSP.
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LatestThe Vagina Dialogues: Vaginal Rejuvenation Promises a New Kind of Mommy Makeover
Wendy Lewis writes about vaginal rejuvenation in the November 2015 issue of PSP.
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Older Age Tied to More Complications After Breast Reconstruction
Older women undergoing breast reconstruction after mastectomy face slightly higher risks of complications but report better psychological well-being despite lower satisfaction with breast appearance, highlighting the need to weigh age-related risks and benefits when considering surgery.
FDA Cracks Down on Black Market Devices, Injectables
Some of the products targeted during Operation Pangea VIII include illegal dermal fillers such as “Interfall Hydrogel polyacrylamide dermal filler,” “Dermafil Hyaluronic acid dermal filler” and “Teosyal Hyaluronic acid dermal filler.”
Read MoreThink Tank: PSP takes a peek inside SkinCare Physicians
PSP’s May 2015 cover gives readers and up close and personal feel for SkinCare Physicians in Chestnut Hill, Mass.
Read MoreGood to the Last Drop: Creating content that goes the distance
In May’s Social Studies, Wendy Lewis shares 12 ways to get the most out of your content.
Read MoreThe Life and Legacy of the Baron of Botox: Wendy Lewis and Others Remember the Life and Times of Frederick Brandt
Wendy Lewis and others remember dermatologist and innovator Frederick Brandt, MD.
Read MoreSocial Studies with Wendy Lewis: The ABCs of CTAs
This month’s “Social Studies with Wendy Lewis” explains CTAs and how make them appeal to your social media audiences.
Read MoreWendy Lewis Reports Live from IMCAS
Where in the world is Wendy Lewis? At the 17th Annual International Master Course on Aging Skin (IMCAS), of course.
Read MoreSocial Studies with Wendy Lewis: Navigating today’s digital touch points
This month’s “Social Studies with Wendy Lewis” offers advice on how to use the social media platforms that make the most sense for your practice.
Read MoreFacebook Fixer-Uppers: The dos and don’ts of a winning Facebook strategy are revealed
The first ever “Social Studies with Wendy Lewis” provides tips on the dos and don’ts of winning Facebook strategies.
Read MoreFrom the Editor: PSP Editor Talks About Magazine Changes for the New Year
PSP editor Denise Mann discusses all the exciting changes in store for the brand in 2015.
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New Year, New Skin Care: Wendy Lewis says January is the time to revamp your skin care selection
Contributing editor Wendy Lewis discusses the benefits of adding skin care products to your menu.
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Dr Spa: It’s time to hop on the wellness wagon
The spa industry is experiencing a boom: it’s time to hop on the wellness wagon. Contributing editor Wendy Lewis explains why.
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BUSTED: 6 social media myths debunked once and for all
Many myths exist about social media and how it can help or even hurt your plastic surgery practice, Here, Wendy Lewis debunks six of the most pervasive social media myths that may be getting in the way of you and your current or future patients.
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In Depth: Dispatches from the Review Wars: Part II
“Reach out to unhappy patients offline to resolve their complaints in a civil manner.” That’s just one of the tips in our feature on managing your online reputation.
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The Face: London Calling
FACE 2014 offered registrants seven parallel agendas, more than 30 workshops spanning 3 full days, plus 75 exhibitors. Regular PSP contributor, Wendy Lewis was there.
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Smart Practices: Are PR and SEO BFFs?
Internet search engine optimization or public relations? What’s the difference and what’s right for your needs?
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